JNA Awards 2017 “Sustainability Initiative of the Year” Recipient: Pandora Production Co Ltd (Thailand)

Lars Rensch Neilsen, Vice President and General Manager of Pandora Production Co Ltd (Thailand) was presented the JNA Awards 2017 “Sustainability Initiative of the Year” by Peter Suen, Executive Director of Chow Tai Fook Jewellery Group Limited. Congratulations!????

“I think what’s very important for the jewellery business at this point of time is that our consumers are very care about what matters, so we need to look into where we get our raw materials from, how we treat it, and how we manufacture. These mean a lot to our consumers and are what we just did in our new Lamphun factory. We have focused a lot on the resources, such as water and electricity, and have saved 45% of our water consumption compare with the traditional manufactory. I believe that many of our consumers want to know more, not only want to buy a product, but to buy a story.”  – Lars Rensch Neilsen, Vice President and General Manager of Pandora Production Co Ltd?

周大福珠宝集团有限公司执行董事孙志强先生颁发「2017 JNA年度可持续发展企业大奖」予Pandora Production Co Ltd 副总裁兼总经理Lars Rensch Neilsen先生。??

Lars Rensch Neilsen先生接受JNA大奖访问时表示:「我认为现时对珠宝行业来说非常重要的是,顾客们都很关心重要的议题,所以我们需要认真考虑从哪里购入原材料、如何对待它、以及如何生产。这对我们的消费者来说意义重大,亦正是我们在南奔工厂所推行的政策。我们很重视水、电等资源,相比其他传统制造公司,我们节省了百分之四十五的用水量。我相信现今消费者想得到更多资讯,不仅要购买产品,还要购买其背后的故事。」

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